Art direction
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Branding & identity
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Visual design
Gregory John Smith is a graphic designer with 8+ years in branding, print, and user experience design. His strong character and fun personality lend to a punchy, impactful, and well-versed aesthetic. While staying focused and reliable, he is able to create a lighthearted mood in his work. His creativity is fueled by an appetite for king crab, a passion for music, and a history in the fine arts. He hopes to take his design all over the world.
#LOVETHEHILL is an interactive art project to be installed in a storefront on Broadway between the streets of Pike and Pine. The purpose of the installation is to examine the evolution of Capitol Hill over the last 30 years and to document the impact of increased development and gentrification on the quality of life in the neighborhood. The installation has extended into a short documentary film with various people discussing their experiences over the years amidst all the change.
Bus Magazine is a quarterly lifestyle magazine that delivers passionate, creative and visually stunning stories about city life. Our goal is to embody the character, the voice, and the spirit of its readers. A lifestyle magazine that really has no boundaries can open your mind to parts of our culture of which you might not be aware. A lifestyle magazine for the city.
A full rebranding project of Kenmore Air. Historic, distinguished, and adventurous—providing the Pacific Northwest with a journey in flight and craftsmanship since 1946. For seaplane travel, Kenmore Air is the expert in flight that provides The Northwest with a one-of-a-kind travel experience.